By Staff
May 17th, 2020
BURLINGTON, ON
One Burlington, that annual event that strives to attract as many people as possible to participate and to learn about the diverse cultures and faith practices of our neighbors in a safe, joyful and relaxed environment announced the decision to cancel the August 2020 event.
A key value at One Burlington is to encourage participation by everyone. We could not imagine a way to present our Festival and restrict attendance as it clashed with our mandate. Hence the decision to cancel this event for this year.
The One Burlington Festival did get funding from the Burlington Arts Council and have been advised that they can use those funds for marketing purposes.
Canceling the August 3, 2020 Festival event for this year is backed by every intention to put on the One Burlington Festival Day in Central Park in the summer of 2021.
One Burlington is planning to hold a special fall Outreach event and add an online component as well. They are hoping to hold this event indoors and restrict attendance to conform to the numbers recommended by the Province of Ontario health authorities.
Murals that invite anyone to pick up a paint brush and take part are part of One Burlington events.
They hope to either broadcast the proceedings online/or record it for repeat viewing on YouTube. The theme has not yet been chosen but it will involve speakers and professional performers; the Programming Committee will be working on that – their first outreach event (in support and collaboration of the Black History Month was a huge success.
In addition, One Burlington is using the time afforded to it by the cancellation of the August 2020 event to renovate our presence on social media. We are taking money intended for marketing and promotion of the 2020 Festival and we will spend it on a comprehensive marketing/communications strategy.
By the end of 2020, they hope to be reaching the citizens of Burlington regularly through multiple social media platforms spreading the message of love, unity and building a united community in many different ways.
“We all recognize that the state of the world has made the need to render meaningful service to humanity even more urgent. I have no doubt that you as ambassadors of love, will with high resolve and intense endeavour use every interaction to spread hope, kindness and inclusivity”, said Shadi Salehian, Board Chair, One Burlington.
More on what One Burlington is all about – CLICK here.
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